GOALS
To make educational resources available
to broadcasters that they will find stimulating,
informative, educational and of high value.
WSAB
Bulletin
The Association's quick-read monthly newsletter
informs broadcasters about legislative
issues, industry developments, regulatory
matters and WSAB programs, activities
and services.
- Monthly
"how to" article on new regulatory
developments
- Payola/Plugola
Protection
- Electronic
Call Sign Requests
- Avoiding
"Negligent Hiring Lawsuits"
Over Colorful Air Talent
- Contests
and Lotteries
- Legislative
Action Update
- Emergency
Alert System tips & suggestions
- FCC
Rule Reminder
- Legal
Hotline Question of the Month
- Station
Events, Awards, Promotions
- And
Much More...
Annual
Sales Skill Schools
WSAB presents three sales skill schools
every year devoted to increasing or refreshing
the skills of account execs and sales
managers. Our presenters read like a "Who's
Who" of sales training: Dr. Sean
Joyce, George Hyde, Chris Lytle, Pam Lontos,
Bart White, Joe Hanson, Ted Price, Darrell
Solberg, John Fellows, Tommy Teepell's
"Big Bubba School of Selling Lots
of Advertising," Sean Luce, Jim Taszarek, Paul
Weyland, Joe Bonura, and Michael Guld.
Ad
Hoc Seminars & Workshops
From time to time WSAB presents timely
educational seminars on topics of particular
interest.
- License
Renewal
- Political
Broadcasting Rules Compliance Workshop
- News
Writing
- Public
Service Outreach
- Broadcasting
in Cyberspace: Solving Broadcasters'
Y2K Problems
- Psychology
of Management: Dan O'Day
- The
Art of Managing & Motivating Air
Talent
- Radio
& TV Music Licensing Money Saving
Tips
- A
Public File the FCC Will Love
- The
Total Quality Service Radio Station
- EEO
Compliance Workshop
- Promotion-Sharing
Roundtable: Ideas That Work
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