POLITICAL BROADCASTING 2012
WSAB'S
survival course & workshop
8:30 a.m. to Noon
SEATTLE:
Tuesday, March 27th, Hilton Hotel Seatac TRI-CITIES: Red Lion Hotel Pasco SPOKANE: Red Lion Hotel at the Park
ANSWERS
TO YOUR QUESTIONS
•Who are legally qualified candidates? •Who is a
federal candidate?
•What is a "use?"
•What are "equal opportunities?"
•Notification of competing candidates
•Non-censorship Rule
•Reasonable access for federal candidates
•Weekend access
•Sponsor
ID •Changing Rates During LUC Period
•Federal and nonfederal candidates
•Political/Public File requirements
•Lowest unit charge & LUC
periods •Comparable Use
Rates
•Ballot Issue Advertising •Classes of time
& Packages
•Credit to Candidates
•Rebates; Trade-Outs; Per-Inquiry Plus,
A TAKE HOME POLITICAL BROADCASTING ADVISORY
WHO
SHOULD ATTEND:Sales account
execs, sales manages, general managers, traffic directors, program
directors, public file keepers,anyone who deals in any way with political
broadcasting at your station.
Republican
Caucuses: January 18th - March 2nd (Caucus is March 3rd)
Democratic Caucuses: March 1 - April 14 (Caucus is April 15th)
Regular Primary: June 22 - August 6 (Election is August 7th) General Election: September 7 - November 5 (Election is
November 6th)
Remember,
if a station sells candidate time on a Caucus or Election Day, it must be
sold at Lowest Unit Charge.
